Social Media Is Easy!

How to get a Twitter account To get a Twitter all you need to do it go to Twitter.com you will be asked to enter your name, an email address a password and user name and then simply click create an account. You will receive an email from Twitter and then you are away. Profile - Like other social media accounts you can edit your profile, there is a cog icon it that top right hand corner of the page, which is your settings. If you click that and then click Profile you can add a picture, your location, links to websites you have and write a bio about yourself. Design – You can also change the design of your profile by again clicking the cog icon in the top right hand corner of the page but them clicking design. This will allow you to pick a theme which it the background of your twitter page, you can upload your own picture or customize an existing theme template. Then you are ready to get tweeting !! If you need help using twitter check out our blog on how...

A Business Facebook Case Study: Kigali Crafts How do you achieve success as a business through social media sites such as Facebook ? This article will investigate how Kigali Crafts , an online fair trade business, has used their Facebook account to increase exposure and improve sales. 1. Facebook Status Updates relating to current issues and posts that are interactive Kigali Crafts status updates are not pushy, but offer useful information and engaging posts relevant to their prospective customerss interests. For example, their ethical customers are interested in Africa, ethical consumerism and international development. Kigali Crafts shares relevant news and asks questions about these issues. Product promotion is usually around 10%, and a maximum of 20%. That means that 'sales' posts are only around 1 in 5. 2. Images and Videos Kigali Crafts frequently shares images and You Tube videos . This includes photos of producers and the office, as well as product p...

What is the difference between a personal Facebook profile and a page? A personal profile is great for interacting on a personal social level. However, if you want to promote a business, community or public figure, it is better to set up a Facebook page.  A Facebook page offers many more advantages, including... 1. Facebook insights can give you statistics about your fans such as demographics and which posts are getting the most interactions. 2. You can use tabs such as website links, shop tab or you Tube link tab. 3. You can have an unlimited fan base (profiles limit to 5000). 4. Having a page helps you to promote your Facebook page on your website by adding a ‘like’ box. 5. A Facebook page like is instant (no waiting for the friend to be ‘approved’ like on a personal profile) To find out more about the advantages of a Facebook page, follow this link .  Here is an example of a great Business Facebook page - the Kigali Crafts Facebook page . This shows what you can ...