What are social networks? What is social media?

What are social networks?

A network is a group of friends, colleagues, and other personal contacts. Strong social networks can encourage healthy behaviours.

Regarding the world of computing, online social networking is when online communities of people with common interests use a Web site or other technologies to communicate with each other and share information. For example, a business-oriented social network would encourage people to share business related material.

What is an online social network?

A social network itself is a website or online service that facilitates this communication. Examples of online social networking platforms include Facebook and Twitter. One of the most popular business to business social networks is Linked In.

What is social media?

Broadly speaking, social media can be described as "interactive platforms via which individuals and communities create and share user-generated content." That means that social media is an interactive way to communicate with friends, family and business contacts online.

How can social media marketing be useful to businesses?

Social Media marketing is about using social media platforms to research and promote your brand. it can also be extremely useful for making valuable business connections. According to Hubspot, Social Media Marketing enables others to advocate for your business through online social network platforms by generating compelling content.

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Facebook Graph Search is here!

What is Facebook Graph Search? Facebook graph search is now in beta stages, and will soon be rolled out for public use. Graph search will allow you to find very specific information about your friends on facebook based on profiles and interactions. For example, it will allow you to search for 'friends who have been to New York' or 'friends who like Italian food and live in Manchester' for example. This image shows the example of a Facebook graph search for photos before 1980. How will Facebook Graph Search effect the way that Business market their brand through Facebook? This will also have many positive effects on Facebook use for business. Of course, it will enable businesses that have a Facebook page to be more easily searchable, leading to a quality fan base. There is also talk already on Graph Search Optimisation - GSO as opposed to SEO! To find out more about Facebook Graph Search, click here .

Webinars - What is a Webinar and how can I set one up?

What is a webinar? Short for Web-based Seminar , a webinar is a presentation, lecture, workshop or seminar that is transmitted over the Web. A key feature of a webinar is its interactive elements — the ability to give, receive and discuss information. This is significantly different to Webcasts, which are one way and do not allow interaction between the presenter and the audience. ( Webopedia ) How does a webinar work? You can try running a webinar yourself, and if you’re brave, you’ll line up this equipment: · A computer with access to the Internet · A set of speakers (or a headset) to hear questions and talk to the attendees. · An inexpensive microphone to give your presentation. You will also want to make sure your software allows you to: · Share Video...

Collect the Web - Delicious Social Bookmarking

Delicious is a great way to bookmark and share your favourite web links. Today, it launched it's new site design. Delicious is easy to use, and helps to get traffic to your sites and blogs. First, you will need to set up an account. Simply go to www.delicious.com and follow the instructions to set up. The easiest way is to log in with Facebook or Twitter. Once you have an account, you can follow people and add links. You also have a personal inbox for messaging. When you add a website link into Delicious, you can tag it to make it more searchable for other people. To add a link, simply click 'Add Link' in the down arrow menu in the top right hand corner. Tags are extremely important as they make the site that you add more searchable. When you add a link to delicious, make sure that you add as many tags as you can think of, bearing in mind that people will search for topics under different names and headings. Do you use Delicious? Do you use it for...

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